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MarketTools Named a Leader in EFM by Forrester Research, Inc.

Download this Forrester report to learn why MarketTools is a leader among EFM Satisfaction and Loyalty Solutions Vendors.

In the report, entitled “The Forrester Wave™: EFM Satisfaction And Loyalty Solutions, Q3 2011,” Forrester states that “with its CustomerSat product, MarketTools also offers comprehensive solutions for VoC leaders within and across departments. The product excels in fundamental areas such as role-based reporting and action management. It also provides more leading-edge capabilities like text analytics and social media feedback..." (Published: September 2011)

Forrester Research, Inc.

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An enterprise feedback management (EFM) software solution with MarketTools CustomerSat allows you to harness the power of customer feedback, employee feedback, and partner feedback to capture more relevant results from your Voice of the Customer (VOC) program - to significantly impact your bottom line.


  • Improve Key Business Relationships
  • Increase Revenue
  • Reduce Defections and Churn
  • Prioritize Investments
  • Optimize Critical Touch Points
  • Create a Customer-Centric Culture

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